FROM APPENDIX A: Project Planning Guideline
|
List
and briefly describe the 4 project planning guidelines:
|
1. DETERMINE THE
PROJECT'S PURPOSE ; how best to communicate the information
|
2. ANALYZE YOUR AUDIENCE; By learning the audience member,
you can tailor a project to meet their interests.
|
3. GATHER POSSIBLE
CONTENT, gathering material from existing marketing such as marketing campaigns,
publicity materials, web site, and paper may give perception on how to use
the material.
|
4. DETERMINE WHAT
CONTENT TO PRESENT TO YOUR AUDIENCE. When planning for the audience the
information element need to be well thought throw; so that the project element
leads to an ending point of a well-rounded idea.
|
|
FROM APPENDIX B: Graphic Design Overview
|
1. Define the following terms
regarding GRAPHIC DESIGN (terms are
listed in alphabetic order):
|
- Balance
can be symmetrically or asymmetrically of element
big too big or big with lots of smaller elements.
|
- Closure
consists of small parts and spaces that allows
design to breath and creates visual interest.
|
- Continuance
it the arrangement that allow the eye to travel
continually.
|
- Contrast
visual differences between features
|
- Device
dependency meaning that the appearance of the page varies depending
on the device
|
- Dominance
is a critical principle in controlling viewer
focus
|
- Negative
space is the region of the canvas that is free from
design element.
|
- Pixel is the smallest element of a digital image.
|
- Proximity
describes the relative space between elements
|
- Public-domain
images It images in the public domain that are completely free
to use
|
- Repetition of visual element
|
- Resolution
refers to the number of pixels displayed on a
computer screen
|
- Royalty-free
images that are royalty free can be reused without
paying additional fees.
|
- Stock
art artwork and photographs that can be licensed for
use
|
- Unity unified message or meaning of elements.
|
- White
space ( Negative space) area that contains no
information
|
|
2. Define the following terms
regarding COLOR TERMS (terms are listed
in alphabetic order):
|
- CMYK color model
mixes physical cyan, magenta, yellow and black pigments to create other
colors and is used when printing in color.
|
- Color relativity lightness/darkness
value can appear different depending on what other color neighbor it.
|
- Color scheme: Analogous color
next to each other on the color wheel.
|
- Color scheme: Complementary color directly across from each other on the color
wheel.
|
- Color scheme: Monochromatic is a scheme that uses a single hue with a variety
of shades and tints.
|
- Desaturated colors
produce mellow tones.
|
- Hue refers to the
tone, or actual color, such as red, yellow, or blue.
|
- L*A*B color combines
levels of lightness with two color channels a and b channel range is
green to magenta, and the other is blue through yellow.
|
- RGB color model mixes red, green,
and blue light to create other colors.
|
- Saturation is the
intensity of color
|
- Shade is a mixture of a hue and black, producing a
darker color
|
- Tint is a mixture of
a hue and white creating a light color
|
- Value describes its
overall lightness or darkness.
|
|
3. List what emotions are often associated
with these colors:
|
- Black represent
evil, death, or mourning, but also mystery intelligence, and power
|
- Blue authority,
stability, loyalty, and confidence and sadness
|
- Green Calming
positives such as growth, tranquility luck, money, and health but it
also symbolizes jealousy.
|
- Red love, passion, and comfort - but also sin, hell,
and danger
|
- White cleanliness, purity, and hope
|
|
4. List 5 factors that contribute
to the readability of text:
|
1. Passages of large text written in lowercase.
|
2. Regular text is easier to read than italicized text.
|
3. Black text on white background
|
4. Legibility
|
5. Line length, letterforms, and appearance all influence
readability.
|
|
5. Explain the responsibilities of
the CLIENT in the client/designer relationship:
|
6. Explain the responsibilities of
the DESIGNER with regard to customer service:
|
7. PUBLIC
DOMAIN PHOTO SITES: Appendix
B (page 22) mentions several sites where you can find PUBLIC DOMAIN PHOTOS,
including Flickr, Morgue Files, and
Uncle Sam’s Photos.
- Go to the sites listed and find the suggested
image type.
- Save the image and insert where indicated. If
you have trouble inserting the image:
·
Take
a SCREEN SHOT of the image by holding the CTRL key down and tapping the PRINT SCREEN button on your keyboard (the key probably says PRTSC or something similar), and
then paste it into PHOTOSHOP or
GIMP.
·
CROP
the excess from around the image (from PICTURE TOOLS, click the CROP tool on
the right side of the Ribbon).
·
Save
the image and then insert into this document on your blog.
|
On
the home page, you will see several categories of images. Click on the
SCIENCE category. Find an amazing image of the EARTH FROM SPACE and insert
here:
|
|
Search
for a beautiful image of a TALL SHIP and insert here: 
|
|
Search
for a colorful image of a FLORIDA PANTHER and insert here:
|